Defining A DMO

The acronym DMO represents Daily Method of Operations. It is nothing more than a daily schedule to follow as you  conduct and grow your business. For a review of what DMO is, click here.

Without one, you’ll may find it diffiucult at staying organized and getting the most important tasks done first,

So How Do You Make A Good DMO?

This strategy can apply to anything, even non-business related things.

To do the following steps I use MS Word. You could use any word processor software, or just get a piece of paper. Some people use a whiteboard. The purpose is for you to write everything in a brainstorming session. Do not review any of what you write at this time. There will be places where that is required. So let’s get ready.

Step 1

Write down everything you do that makes you money, in no particular order. Do no put any priority on any of them. (brainstorm)

Step 2

First question, what makes you money the fastest? Write a number next to each item on the list. Determine how much time you need to finish each task.

Step 3

Second question, what are the tasks that make you the majority of the money? Identify these with a letter (A, B, C, etc.). Figure out how much time you need to do each task.

Now you can begin to see that maybe the thing that makes you the money the fastest makes you the least amount, but if you could focus on the next fastest task, you would make twice as much. This information is crucial to delegation your time appropriately.

Step 4

Third question, what are the tasks that make ou money but do not make you profits right way. Write these down. Hint: this could be website modifications, training, personal development, practicing scripts/presentations, and analyzing metrics. Determine the amount of time you need to do these tasks.

Step 5

Look it over and make sure everything you need is on there and that the time frame fits within your workday. Make sure the time estimates for each task are realistic and obtainable.

Step 6

Now prioritize all these activities. If you are a morning person, most energetic early in the day, set those task that require good energy to be first in your DMO schedule. If you are not a morning person, or it takes time for you to get going, schedule to do those things that require less interaction with others early. When you get a a little wind in your sails, tackle the more energetic activities.

A lack of energy when talking with prospect or potential customers may come across as a lack of enthusiasm or interest in your own product or service. You know yourself best. Schedule so your best self is put in front of others, when ever that happens to be during your day.

Put the DMO somewhere where you can see it easily every day when you go to where you work. Be consistent and follow it every single workday without exception.

Review the marketing strategies of your DMO and make sure they are focused on only one or maybe two strategies at the max. You also need to examine yourself and conclude which marketing strategies work best for you, and then spend all your time mastering those only.

Do not let yourself get caught up in all the different marketing tools and strategies. You can only become a master and an authority on one at a time. An entrepreneur cannot do everything themselves even though that is what appears to need to be done when they first start. Choose a marketing strategy and social media you like and master them first. Once mastered then add another marketing strategy and social media.

For example, if your main strategies are videos, you would need to do a video a day, and market it. If you prefer blogging and social media chatting as your preferred marketing, then do a blog a day, market it to rank, and then talk to 5-10 new people a day on social media every single workday.

Closing Thoughts On DMO Importance

One thing we can all agree on is that we have to be organized and consistent, no matter what business we are in. Following a daily method of operations (DMO) will do exactly that for you and if you are just producing consistently day in and day out while also analyzing, tweaking, etc., you will build the successful business you’ve always wanted in no time thanks to your DMO.

If you got something out of this post or if you just want to engage (network), leave me a comment. All comments are welcome and greatly appreciated.